Dear John Davis,

I saw your add last year in . . . in a T.C.I. Magazine. At the time, it seemed to me your claims of what you could do for my tree service . . . were exaggerated to say the least. But I felt if even one quarter of what you said was true it would be a worthwhile investment.

. . . after investing in your program and implementing approximately fifteen of your ninety-nine recommended marketing concepts I can honestly say I have doubled my take home pay and quite possibly, my company is running three times smoother and much more professionally . . . .

You have been of great help to me personally and professionally. I look forward to implementing all of your marketing concepts as soon as possible.

Thank you for all your help.
Contractor’s License #830694
Certified Arborist #0567

Sincerely,

Dale D. Roley

Dear John:

. . . upon acquiring your marketing program, we have implemented thank you letters for all jobs completed and for all estimates given. . . . tracked our sales source, . . . added a written guarantee to all our ads and all our literature.

We began the program during the first quarter of 2005, and our net profits have increased by $40,000 through August 31, 2005. Our hopes are the implement three or four more of J. Davis’s procedures to increase our bottom line even further next year.

We highly recommend this marketing program for any service company that is interested in growing their business.

Sincerely,

Geoff Condren, Condren Tree Service, Plano, Texas